![]() The concentration equips students to meet the demand for public relations professionals with the knowledge and skills necessary to write and design messages develop materials employing a range of print, visual and digital media and execute campaigns that meet the strategic goals of clients and successfully reach a range of audiences. Students learn the principles of organizational communication and public relations, including the traditions, issues and theories underlying both fields. This concentration's focus on organizational, interpersonal and intercultural communication uniquely prepares students for graduate study and careers in: Human Resources (personnel manager, training specialist, technical writing specialist), Education (guidance counselor, teacher, special programs planner, team leader), Event Planning (meeting manager, conference planner, special events coordinator, marketing associate), Government (communication specialist, speech writer, lobbyist, facilities coordinator), and health care (training specialist, wellness manager, community relations). Our instruction also addresses the ever-increasing impact of new technologies and cultural diversity that shapes our interaction. By focusing on skills in one-on-one, small group, public and media environments, students are prepared to develop effective relationships necessary to succeed in today’s workforce. With a diverse offering of courses, majors and minors, students are certain to find an area of interest at SU that will translate into career success.Students learn oral and written communication skills much desired by employers in a wide variety of business contexts. The History Department also houses minors in anthropology, American studies and gender studies, with a concentration that prepares you to teach history in schools.
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